SOM Store
Branding of local fashion concept store

Unique concepts store in Bratislava focused on local high fashion designers and brands. The core of identity define design system build on brand name S O M that creates flexible “frame” used on all applications. This united system let the brand itself be always recognisable for public and easy to use in it most simple and universal way.

Strategy: J. Brtaň;
Naming: F. Malypetr;
Design: M. Kahan, A. Barčák, A. Čanecký;
Webdesign: M. Kahan;
Photo: L. Stockingerová;